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Who requires Privacy Policies?
What kind of information can be considered "personal information"? Information privacy is concerned with establishing rules that govern the collection and handling of personal information and therefore understanding what constitutes "personal information" is incredibly important. Central to this point is learning what types of information can be linked to a particular person versus information that is merely obtained in the aggregate or statistical information. Here in the United States the terms "personal information" and "personally identifiable information" (often shortened to "PII") include information that makes it possible to identify an individual. Examples of personal information can include:
Why should I be careful with using free versions of Privacy Policies?
Of course people read these things... Well, sometimes. Okay, maybe enough just to see that you are legit - and that, outside of protecting you, is what's important!